On March 24, students of the School of Journalism and Communication of the Chinese University of Hong Kong and the Department of Journalism and Communication of Chu Hai College of Higher Education, Hong Kong visited the Police Headquarters to exchange views with officers of the Police Public Relations Branch (PPRB).

Chief Superintendent of the PPRB (CSP PPRB) Kwok Ka-chuen led officers to introduce the work of Strategic Communication Bureau, Media Liaison and Communication Bureau, Community Relations Bureau and Information and Publicity Bureau. CSP PPRB also explained the public relations strategies adopted by the Force as well as the difficulties and challenges they encountered under the new media ecology. During the exchange, PPRB officers proactively responded to the questions raised by the students. Through small-group discussions, PPRB officers were given opportunities to have a better understanding of the younger generation’s views and opinions on policing work and police-media relations.

The Force respects press freedom and the media’s right of reporting. This valued opportunity to engage with young people helped enhance mutual understanding and communication.

The event provides a platform for journalism students and police officers to enhance mutual understanding.